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The first shop under the Laura Ashley name opened in Pelham Street, South Kensington, in 1968. Following, additional shops opened in Shrewsbury and Bath in 1970. In one week alone, London's Fulham Road shop sold 4,000 dresses. Subsequently, this resulted in the new factory in Montgomeryshire. It was the opening of the Paris shop in 1974 which was the first to feature the distinctive green frontage and stripped wooden interior. In the same year the first USA shop opened in San Francisco.
Today, there are over 200 stores in the UK alone, selling not just clothes, but furniture and decorative items as well. This expansion into household items helped create the iconic image, and our quintessentially English look. The products in our stores are always of the highest quality, and so, provide a touch of class to any room, or to any person.
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