Free advertising for pubs as new digital platform aims to connect football fans with local bars on matchday. Football fans are already planning their away days after the new football seasons premiership fixtures were released today (SEE FIXTURES BELOW). As the new season is just a few weeks away OFFiGO the digital platform for the high street has announced that pubs who show live sports on SKY, BT and all Freeview channels can benefit from promoting their business for FREE in its new Fan Zone feature.
OFFiGO has made it easy for local people to find which matches are on TV each week and what local bars, clubs and pubs are showing it. All businesses need to do is register and create a business page and add if they have SKY or BT or both and that they show live sports. When the sports fan views the fixture they automatically see the pubs nearby that have the facility to show the match.
Dave Preston CEO of OFFiGO says " Pubs are a huge part of our high streets and they are an integral part of the matchday experience, whether that's supporters meeting up before going the game or fans watching it live in the pub. It isn't cheap for pubs to show the games so we have created Fan Zone to help customers stay up to date with what sport is live and encourage them to visit local pubs that are showing it"
OFFiGO launched in February this year to bring the high street online so local people can easily find what is available to them in their town and areas they are visiting. Over 20,000 brands and independent businesses across all sectors have already joined up and OFF i GO has spread to over 1600 locations across the UK. Pubs can connect themselves to the Fan Zone feature for free and can also advertise their latest food, drink and events to customers also. Sign up before the season starts to get £50 of free advertising by adding code 1033 at registration.
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