Marks & Spencer brings ‘Shwopping’ back

Marks & Spencer brings ‘Shwopping’ back

Marks & Spencer’s recycling scheme, ‘Shwopping’, in partnership with Oxfam returns 1 October.
Customers can donate unwanted clothes, shoes, bras, and accessories of any brand or condition in nearly 290 Marks & Spencer stores. All items donated will either be resold in one of Oxfam’s shops or online, to be reused by its social enterprise in Senegal or to be recycled into new materials, which are used by businesses such as Marks & Spencer’s mattress filling.
In March, Shwopping was temporarily paused in order for Marks & Spencer's colleagues to focus on putting the additional safety measures in place because of the Coronavirus. A public survey by Wrap suggested that two in five UK citizens (41 percent) have cleared out their wardrobe during the Covid-19 lockdown, and data reported to Wrap estimated that as much as 67 million clothing items and 22 million pairs of shoes will be donated to charity shops, collection banks and other donation routes.
Carmel McQuaid, head of sustainable business for Marks & Spencer, said in a statement: “At M&S, our goal is to source all our products with care and ensure nothing we make goes to waste. We want our customers to be confident that the clothes they buy at M&S are made to last, but if they finish wearing their old favourites, we make it easy to give them a new purpose through Shwopping.”
Through Shwopping, nearly 23 million pounds from the sale of donated items since 2008 have been raised to support those in extreme poverty.
Fee Gilfeather, head of audience and strategic planning at Oxfam, commented: “Shwopping is designed to make it easy for customers and the general public to donate unwanted garments to Oxfam via M&S stores and helps to extend ...
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